Summary: Spotify is raising its subscription prices for the first time in over a decade. The price hike will affect 200 million subscribers in the US, UK, Canada, Australia, and 49 other countries. Other streaming services have also increased their subscription costs, reflecting the industry's pursuit of profitability . Users may consider downgrading to the ad-supported version or exploring alternative streaming providers. Competition and customer preferences will play a significant role in determining the success of this price increase . ...